We believe looking after yourself should go hand-in-hand with looking after the planet.
Our formulas are powered by Australian native botanicals and thoughtfully crafted with essential oils and plant extracts — chosen for their botanical benefits and considered place in skin and hair care.
Free from sulphates, parabens, silicones and synthetic fragrance, every Pure Earth formula is plant-powered, vegan and cruelty-free — gentle care that's kind to your skin and to the planet.
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We say 'no' to:
- Silicones
- PEGs
- Sulphates
- Parabens
- Phthalates
- Artificial colours
- Mineral oils
- Phenoxyethanol
- Synthetic Fragrances
- Animal testing or animal by-products
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We choose aluminium bottles — infinitely recyclable and endlessly reusable, without compromising the Earth.
Aluminium can be recycled infinite times as it never loses its integrity or purity. There is no need for additional material throughout the recycling process of aluminium that’s why it’s a perfect resource for packaging.
When you purchase Pure Earth products you can rest easy knowing that you are living more sustainably.
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All products are crafted locally in our 6-Star Green Rated facility.
Our facility, based here in Australia, has been awarded for its leadership in:
- Water conservation
- Renewable energy use
- Zero-waste manufacturing
- Environmental responsibility
